From:                              Ron Hays <> on behalf of Ron Hays <>

Sent:                               Tuesday, July 05, 2016 6:30 AM

To:                                   Pam Arterburn

Subject:                          Oklahoma's Farm News Update




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Let's Check the Markets!  



Today's First Look:

mornings with cash and futures reviewed- includes where the Cash Cattle market stands, the latest Feeder Cattle Markets Etc.



Each afternoon we are posting a recap of that day's markets as analyzed by Justin Lewis of KIS futuresclick here for the report posted yesterday afternoon around 3:30 PM.



Okla Cash Grain:  

Daily Oklahoma Cash Grain Prices - as reported by the Oklahoma Dept. of Agriculture for Friday 7/1/16.



Futures Wrap:  

Our Daily Market Wrapup from the Radio Oklahoma Network - analyzing the Futures Markets from the previous Day.


Feeder Cattle Recap:  

The National Daily Feeder & Stocker Cattle Summary- as prepared by USDA.


Slaughter Cattle Recap: 

The National Daily Slaughter Cattle Summary- as prepared by the USDA.


TCFA Feedlot Recap:  

Finally, here is the Daily Volume and Price Summary from the Texas Cattle Feeders Association.





Our Oklahoma Farm Report Team!!!!


Ron Hays, Director of Farm Programming and Senior Editor and Writer

Carson Horn, Associate Farm Director and Email Editor


Pam Arterburn, Calendar and Template Manager


Dave Lanning, Markets and Production


Macey Mueller, Web and 

E-mail Editor


Oklahoma's Latest Farm and Ranch News

Presented by

Okla Farm Bureau 


Your Update from Ron Hays of RON

   Tuesday, July 5, 2016



Howdy Neighbors! 

Here is your daily Oklahoma farm and ranch news update. 

CheckoffFeatured Story:

Beef Checkoff Successfully Targets Millennials With Digital Marketing


One of the priorities of the Beef Checkoff is to use funds for the purpose of advertising to a younger generation the positive benefits of beef through the use of digital marketing. Executive Director of the Oklahoma Beef Council, Heather Buckmaster, says, "We feel like this digital marketing approach to highlighting and targeting that millennial generation born between 1980-2000 is really where we need to be with your beef check-off dollars." 

This digital marketing approach is producing significant numbers in regards to how many people it is reaching. Buckmaster shares that the website has received 5.7 million page views over the past year. "People were coming to our website, they were spending time on it, and we were providing them with the appropriate content that they were looking for." The website also offers recipes featuring beef that received over 1 million views. "The other thing we've done that has been really unique for us is on YouTube we have some great videos and last year we had over 23 million views on those videos." The Beef Checkoff also boasts an impressive Facebook page with over 900,000 fans. 

Buckmaster says the Oklahoma Beef Council will also be taking part in a five state campaign this summer. This campaign targets five states including California, Florida, New York, Illinois, and Pennsylvania. "If you look at this group it represents 33% of U.S. population, 104 million people", she says. "One of the reasons that we do this in Oklahoma is because we recognize as a board of directors that we only represent about 1.2% of the U.S. popluation so we really want to be apart of helping to drive our check-off dollars into those areas that they will make the most difference." 

"As we look forward into the future with this kind of campaign, I think we just get better and better. We find more ways to target the consumer, we have greater learnings." 





Sponsor Spotlight

The presenting sponsor of our daily email is the Oklahoma Farm Bureau - a grassroots organization that has for its Mission Statement- Improving the Lives of Rural Oklahomans."  Farm Bureau, as the state's largest general farm organization, is active at the State Capitol fighting for the best interests of its members and working with other groups to make certain that the interests of rural Oklahoma are protected.  Click here for their website to learn more about the organization and how it can benefit you to be a part of Farm Bureau.




LandOklahoma Land Commissioners Provide Record Distribution to State Schools


The Commissioners of the Land Office (CLO) announced Friday it made a record distribution to Oklahoma's public schools during the 2016 fiscal year, which ended June 30. 

K-12 public schools received a total of $102.2 million, which surpasses the 2015 fiscal year total by $5 million. That set an all-time annual high for the CLO. 

Higher education beneficiaries received $700,000 more in the 2016 fiscal year than a year ago. 

Total funds distributed to common and higher education by the CLO equaled $134.4 million.

Harry Birdwell, secretary of the CLO, announced the news to commissioners earlier this week. 

"Given all the negative factors in our state and national economies, these results are timely and encouraging," Birdwell said. "With lower oil and gas prices, reduced interest in mineral leasing, lower agriculture commodity prices, low interest rates, and volatile stock prices, the results would not be expected to be positive. However, the commissioners and the agency staff have successfully grown our trust funds, diversified our investment portfolio, and converted land and mineral assets to higher use over the last several years. Since Governor Fallin was elected, our trust funds have grown by $650 million."


Click here to read more about the CLO distribution.


HeatProducers Urged to Guard Herd From Heat Stress This Summer


Most areas of Oklahoma experience 70 or more days each year with temperatures that exceed 90 degrees Fahrenheit, providing ample reason for cattle producers to guard against heat stress in their herds.

Earl Ward, Oklahoma State University Cooperative Extension Northeast District livestock specialist, reminds producers that cattle's upper critical temperature is not based off of the ambient temperature alone but also the humidity and evaporation rate.

"Humidity is an additional stress that intensifies ambient temperature problems by making body heat dissipation more difficult," he said. "In other words, it can be tough to cool off in Oklahoma during the summer, for people and cattle."

High humidity contributes to the likelihood of heat stroke or prostration because water evaporation from the oral and nasal cavities is decreased, in spite of rapid panting, a heat regulatory device in cattle.

"Although cattle sweat, the primary mechanism they have to remove internal heat is by panting to increase evapotranspiration, which is accomplished much more efficiently in low humidity environments," Ward said.



Click here to learn more about the signs and effects of heat stress in cattle.


FloodOklahoma Flood Control Network Continues to Function Despite Hard Conditions in 2015 


Oklahoma's flood control network of 2,107 small watershed dams continues to function despite heavy rains and damage to many structures sustained during the spring of 2015.

Flood control dams prevented an estimated $33.9 and $15.7 million in flood damage in the months of April and May respectively according to the USDA Natural Resources Conservation Service Water Resources Office in Oklahoma. Prevented damage is an estimate of damage that would have occurred were the dams not in place. The calculation does not include potential loss of economic activity such as a result of closed businesses or washed out roads. It also does not place a dollar value on potential loss of life.

In total, flood control dams in Oklahoma have prevented an estimated $64.3 million in damage through May. On average, the dams prevent $91 million in damage annually and prevented $280 million in damage in 2015.

Click here to learn more about the value that flood control dams have provided to Oklahomans.



Sponsor Spotlight



We are happy to have the Oklahoma Cattlemen's Association as a part of our great lineup of email sponsors. They do a tremendous job of representing cattle producers at the state capitol as well as in our nation's capitol. They seek to educate OCA members on the latest production techniques for maximum profitability and to communicate with the public on issues of importance to the beef industry.  Click here for their website to learn more about the OCA.


BeefBuzzMaking More With Less - MU's Jerry Taylor Discusses Feed Efficiency Research 


Feed efficiency is an important factor in the profitability and sustainability of the beef cattle industry, and Dr. Jerry Taylor, professor of genetics and animal sciences at the University of Missouri, is leading a project that looks at producing more beef with fewer feed inputs.



The National Program for Genetic Improvement of Feed Efficiency in Beef Cattle is funded by the USDA and looks at genetic improvement, nutritional manipulation of the diet and metagenomics in cattle. Metagenomics specifically looks at the efficiencies and inefficiencies of the different microbes in an animal's rumen.


Taylor says his team's research is also looking at the relationship between increased feed efficiency and decreased greenhouse gas emissions in cattle.



"There was less output from these animals and so less impact on global warming and the environment," he says. "So from everywhere you want to look at feed efficiency, it's important.



"It's important to the cost of production, the profitability of producers and it's also important to us as a community because of the impact on greenhouse gases on the environment."


Dr. Taylor is featured on the Beef Buzz- click here to read more and hear his comments about this research project.


Want to Have the Latest Energy News Delivered to Your Inbox Daily?


Award winning broadcast journalist Jerry Bohnen has spent years learning and understanding how to cover the energy business here in the southern plains- Click here to subscribe to his daily update of top Energy News.


AlphaAlpha the Bull- Can a Clone Change the Way We Produce Beef?


Scientists at West Texas A&M University announced last week the results of a collaborative research project on cattle cloning and beef efficiency that has been in the works since 2012. Researchers successfully cloned a bull (Alpha) from the carcass of a steer that graded Prime, Yield Grade 1, as well as three heifers (Gammas 1, 2 and 3) from one heifer carcass that graded the same. According to the scientists, such a rating is only achieved by about 0.03 percent of all beef carcasses.
Scientists bred the clones through embryo transfer, and the 13 resulting offspring are the first bovine offspring ever produced by cattle from two cloned carcasses. The results of the study analyzed the carcasses of seven of these offspring that were harvested. All seven steers produced a yield grade of 1 or 2 and all had a quality grade of Choice or higher. Collectively compared to the industry average, the clones' offspring have 16 percent less trim fat, 9 percent more ribeye area and 45 percent more marbling.

The next step for WTAMU is to compare the Alpha bull to top AI sires from the Angus, Simmental and Charolais breeds. They've exposed 1,300 cows and expect for the calves to be treated generically, right through the feedyard. At that point, I guess we will see how Alpha gets along in the real world.

To read more about the brave new cattle world that Alpha the Bull could well be a part of- click or tap here.


CallToActionThis Week- A Call to Action by the Corn Growers to push the Roberts-Stabenow Bill Through 


It's not just the National Corn Growers- but a whole host of Ag Groups and others in the Food Industry are contacting their Senators and telling them to vote in favor of the Roberts-Stabenow GMO Labeling Compromise this week.


As we were putting the finishing touches on this morning's email- here's what the National Corn Growers were sending to their members:


"The National Corn Growers Association urges all farmers to contact their senators and ask for their support of the Roberts-Stabenow agreement on GMO labeling. An important vote on this legislation is scheduled for Wednesday of next week.  It is imperative that all those desiring a common-sense, federal solution to the growing threat of a patchwork of state labeling laws act now to ensure swift passage.


"The Roberts-Stabenow agreement brings continuity to the marketplace, ensuring that consumers have the access to product information they deserve without stigmatizing this safe, proven technology valued by American farmers.


"The need for Congressional action is real and urgent. State labeling mandates threaten to confuse consumers, drive up costs and significantly complicate the jobs of American farmers.

  • A patchwork of differing state labeling laws, each with their own requirements and exemptions, will increase consumer uncertainty, not resolve it, and be unworkable for America's food producers.
  • Some food companies fearful of having to navigate a patchwork of state mandates have already reformulated their products away from GMO ingredients. If Congress does not act, more can be expected to do so and farmers could lose access to a safe, proven technology they rely on."

A cloture vote is scheduled for tomorrow afternoon in the US Senate- assuming the proponents of the measure get at least 60 votes- which is expected- a final vote for passage will soon follow.


Then- the pressure will be on the House to consider the measure before Congress leaves town the end of next week for really much of the rest of the summer.  




Our thanks to Midwest Farms Shows, P & K EquipmentOklahoma Genetics Inc., American Farmers & Ranchers, Stillwater Milling Company, Oklahoma AgCreditthe Oklahoma Cattlemens Association and  KIS Futures for their support of our daily Farm News Update. For your convenience, we have our sponsors' websites linked here- just click on their name to jump to their website- check their sites out and let these folks know you appreciate the support of this daily email, as their sponsorship helps us keep this arriving in your inbox on a regular basis- at NO Charge!



We also invite you to check out our website at the link below to check out an archive of these daily emails, audio reports and top farm news story links from around the globe.   

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