From: Ron Hays [ron@oklahomafarmreport.ccsend.com] on behalf of Ron Hays [ron@oklahomafarmreport.com]
Sent: Wednesday, December 09, 2009 4:49 AM
To: ron@oklahomafarmreport.com
Subject: Oklahoma's Farm News Update
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Oklahoma's latest farm and ranch news
Your Update from Ron Hays of RON for Wednesday December 9, 2009
A service of Producers Cooperative Oil Mill, Midwest Farm Shows and KIS Futures!
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-- Keep It Simple- a Key Food Trend for 2010
-- Ag Groups Seek Supreme Court Review of "Alfalfa" Case
-- Feed Those Bred Heifers at Dusk- They'll Calve During the Day.
-- A New Biological Seed Treatment Coming from Bayer
-- Oklahoma State University Entry a Part of the Reach Teach Learn Student Video Contest From Alpharma
-- Why Not Buy an Oklahoma grown Christmas Tree This Year?
-- Craig Cameron Returns to the Tulsa Farm Show for More Gentle Horse Training
-- Let's Check the Markets!

Howdy Neighbors!

Here's your morning farm news headlines from the Director of Farm Programming for the Radio Oklahoma Network, Ron Hays. We are proud to have KIS Futures as a regular sponsor of our daily email update. KIS Futures provides Oklahoma Farmers & Ranchers with futures & options hedging services in the livestock and grain markets- Click here for the free market quote page they provide us for our website or call them at 1-800-256-2555.

We are also excited to have as one of our sponsors for the daily email Producers Cooperative Oil Mill, with 64 years of progress through producer ownership. Call Brandon Winters at 405-232-7555 for more information on the oilseed crops they handle, including sunflowers and canola- and remember they post closing market prices for canola and sunflowers on the PCOM website- go there by clicking here.

And we salute our longest running email sponsor- Midwest Farm Shows, producer of the springtime Southern Plains Farm Show, as well as the December 2009 Tulsa Farm Show. Click here for more information on the Tulsa Show, coming up December 10,11 and 12, 2009.

If you have received this by someone forwarding it to you, you are welcome to subscribe and get this weekday update sent to you directly by clicking here.


Keep It Simple- a Key Food Trend for 2010
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There is a new reality when it comes to grocery shopping in the U.S. - consumers want simple foods they can prepare at home and that don't compromise on quality. This shift comes at a time when many people hope that the pains of the recession are fading away and that they will have more money to spend on food in 2010. Americans now expect their favorite brands to deliver simple and straightforward foods that taste great to the entire family.

Phil Lempert is a guy they call the Supermarket Guru- he works on a regular basis with Conagra Foods and he be blogged yesterday about seven trends that he sees for food in 2010. Trend number one is "Less is More." Lempert writes "Food brands will continue to use "real foods" on ingredient labels while also shortening the label's length - less is more in the eye of the shopper. ConAgra Foods, for example, announced plans to reduce the use of salt by 20 percent across its entire portfolio of food products by 2015."
He also contends that consumers are wanting to "Get back to Basics." Lempert says that means the trend seen in 2009 of fixing more meals at home will continue, amd also that "Americans have shifted away from the art and glamour of meal preparation and are now focused on preparing easy, great-tasting meals to nourish their families."

He also writes about the face that the local butcher is making a comeback. "Now more than ever, people want to know where their food is coming from, especially in the meat case where the labels can often list multiple countries of origin. Expect a renewed interest in local butchers, long viewed as a figment of the past, who almost always sell American-raised meat."

We have the link of the complete blog with a total of seven food trends that Lempert sees in 2010- click on the link below to head

Click here for the seven food trends for 2010 as seen by Supermarket Guru Phil Lempert.


Ag Groups Seek Supreme Court Review of "Alfalfa" Case
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Lower courts failed to adequately consider the mountains of evidence that prove biotech alfalfa is safe, and thus those courts abandoned a well-established legal principle when they banned the planting of the crop. That is just one of the points supporting a request for the United States Supreme Court to review a case related to biotech alfalfa, according to a brief filed by several groups.

The American Farm Bureau Federation, the National Corn Growers Association, the Biotechnology Industry Organization and the American Seed Trade Association have submitted a joint friend-of-the-court brief to the Supreme Court in support of a petition seeking review of the "alfalfa" case, "Monsanto v. Geertson Seed."

According to the brief, if left to stand, the lower court ruling "could begin a wave of anti-biotechnology injunctions." Such a wave would generate uncertainty in the agricultural biotechnology industry, throughout American agriculture and in the global food market, according to the brief.
We have more on this brief- as well as a link to a full backgrounder on the "alfalfa" case that has stretched out over several years- just click on the link below.

Click here for more on the Friend of the Court Brief Asking for Supreme Court Consideration of the Alfalfa Biotech Case.


Feed Those Bred Heifers at Dusk- They'll Calve During the Day.
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It is generally accepted that adequate supervision at calving has a significant impact on reducing calf mortality. Adequate supervision has been of increasing importance with the use of larger beef breeds and cattle with larger birth weights. On most ranching operations, supervision of the first calf heifers will be best accomplished in daylight hours and the poorest observation takes place in the middle of the night.

The easiest and most practical method of inhibiting nighttime calving at present is by feeding cows at night; the physiological mechanism is unknown, but some hormonal effect may be involved. Rumen motility studies indicate the frequency of rumen contractions falls a few hours before parturition. Intraruminal pressure begins to fall in the last 2 weeks of gestation, with a more rapid decline during calving. It has been suggested that night feeding causes intraruminal pressures to rise at night and decline in the daytime.

Dr. Glen Selk of the OSU Animal Science Department offers this tip for the winter and early spring calving season- and we have more of the article that Selk has written on this subject on our website- click on the link below to read it all.

Click Here for more on Sunset Feeding that can result in Daytime Calving


A New Biological Seed Treatment Coming from Bayer
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Bayer CropScience announced today that it will launch a revolutionary new biocontrol seed treatment in corn, soybeans and cotton for the 2011 season. Select growers and seed companies will be able to test VOTiVO biological seed treatment on their farms in 2010 for a firsthand look at its unique protective properties, says product manager Paul Hewitt. Hewitt and Bayer officials contend that this new product is unlike anything else on the market at this time. The full story on VoTiVO is found on our website in the Agri Innovations section as linked below.

Other new product information on our Agri Innovations site that was added on Tuesday of this week include DuPont's decision to delay Optimum GAT biotech seed technology from hitting the market until 2011 or later. We have details from DuPont, as well as an audio report on this subject with Stewart Doan.

We also have a story based on a report from Agri Marketing Magazine about AGCO and their plans for the AGCO brand tractor beyond 2010.

All three of these stories are at the top of our Agri Innovations websection that is found on WWW.OklahomaFarmReport.Com.

Click for the latest Agri Business Product News at Agri Innovations on our website.


Oklahoma State University Entry a Part of the Reach Teach Learn Student Video Contest From Alpharma
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After countless hours spent taping, editing and producing videos, students from seven universities have submitted videos to the Reach Teach Learn Student Video Contest. Now it's your turn to visit the contest Web site by clicking on the link below, to view the videos and cast a ballot for your favorite. Voting began on Monday, November 30 and goes through December 28, 2009. You will notice that one of the entries is from Oklahoma State University, as put together by students Mattie Nutley, Grant Leatherwood and Mitch Steichen.

As of midday Tuesday, December 8, 2009- the OSU entry was in second place in the number of votes received to date. The University of Missouri entry has the most votes to date, ahead of the OSU video by 140 votes. You can go to the link found below and register, view the videos and vote for your favorite- of course, the best one is the one from OSU. By the way, it does require you to register to vote- but it will be worth your time to do this as some of the ideas are pretty darn good.

"We are very happy with the number of videos that we've received from students across the country. The quality of the videos and the messages that are portrayed continue to improve," says Jeff Mellinger, Global Leader, Sales and Marketing for Alpharma Animal Health. "It goes to show the great passion that students-both ag and non-ag-have for agriculture and the positive messages agriculture has to contribute. This sets a strong future for agriculture and the next generation entering the industry."

Click here to learn more about the entries from the various Universities and how to register to vote for the video of your choice.


Why Not Buy an Oklahoma grown Christmas Tree This Year?
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Oklahoma Forestry Services encourages Oklahomans to support another of the state's agricultural industries by buying Oklahoma-grown trees for the holidays. Nationally, over 30 million real trees are harvested to spruce up our homes and help us celebrate Christmas each year.

"There are many reasons why buying natural makes sense. This activity is a great family outing," said State Forester, John Burwell. "Imagine the joy on a child's face when they actually help the family cut and bring home just the right tree." This activity can help restore a connection with rural Oklahoma, a feeling many of us have lost in our urban society, he adds. It helps the economy. It creates a reason for landowners to plant more trees. Trees clean the air, produce oxygen, create wildlife habitat, control erosion and improve the view.

We have more from the Oklahoma Department of Agriculture as they beat the drum for folks to consider an Oklahoma Christmas tree this year- just click on the link below.

Click here for more on picking an Oklahoma Christmas Tree in 2009.


Craig Cameron Returns to the Tulsa Farm Show for More Gentle Horse Training
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Craig Cameron returns for yet another series of gentle horse training sessions at the 16th annual Tulsa Farm Show- and we are pleased to announce the three horse owners who nominated their horses through hearing a call for nominations on the Radio Oklahoma Network, on our website OklahomaFarmReport.com or via this newsletter. Each horse that has been selected by Midwest Farm Shows from those you nominated will be worked with by Cameron for two different sessions.

The three winners of this opportunity to have their two to three year old horse be worked with by Craig Cameron include Anna Sloan of Guthrie- the Objective of developing a Pleasure Horse; Brian Knowles of Keota- the Objective of developing an All purpose horse and Rusty Pester of Nowata- the Objective to develop a Competition Horse.

The Craig Cameron Horse Training Sessions will happen 10AM and 3 PM on Thursday and Friday, and 10 AM and 2 PM on Saturday. Click on the link below for the complete schedule of this year's Tulsa Farm Show that gets rolling on Thursday.

Click here for the Event Schedule of the Tulsa Farm Show for Thursday, Friday and Saturday of this week.


Our thanks to Midwest Farms Shows, PCOM, P & K Equipment/ P & K Wind Energy, Johnston Enterprises, AFR and KIS Futures for their support of our daily Farm News Update. For your convenience, we have our sponsors' websites linked here- just click on their name to jump to their website- check their sites out and let these folks know you appreciate the support of this daily email, as their sponsorship helps us keep this arriving in your inbox on a regular basis!

We also invite you to check out our website at the link below to check out an archive of these daily emails, audio reports and top farm news story links from around the globe.

Click here to check out WWW.OklahomaFarmReport.Com


Let's Check the Markets!
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We've had requests to include Canola prices for your convenience here- and we will be doing so on a regular basis. Current cash price for Canola is $8.10 per bushel, while the 2010 New Crop contracts for Canola are now available are $8.45 per bushel- delivered to local participating elevators that are working with PCOM.

Here are some links we will leave in place on an ongoing basis- Click on the name of the report to go to that link:
Our Daily Market Wrapup from the Radio Oklahoma Network with Ed Richards and Tom Leffler- analyzing the Futures Markets from the previous Day-
Ron on RON Markets as heard on K101 mornings with cash and futures reviewed- includes where the Cash Cattle market stands, the latest Feeder Cattle Markets Etc.
Previous Day's Wheat Market Recap- Two Pager From The Kansas City Board of Trade looks at all three US Wheat Futures Exchanges with extra info on Hard Red Winter Wheat and the why of that day's market.
Daily Oklahoma Cash Grain Prices- As Reported by the Oklahoma Dept. of Agriculture. <
The National Daily Feeder & Stocker Cattle Summary- as prepared by USDA.
The National Daily Slaughter Cattle Summary- as prepared by USDA.
Finally, Here is the Daily Volume and Price Summary from the Texas Cattle Feeders Association.



God Bless! You can reach us at the following:
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phone: 405-473-6144
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