Agricultural News
Oklahoma Beef Council Tells Lean Beef Story to Influencers at Oklahoma City Marathon
Mon, 26 Apr 2010 7:03:54 CDT
The Oklahoma Beef Council helped coordinate the "Beef Team" at the 2010 Oklahoma City Memorial Marathon, held over this past weekend in Oklahoma City. Over 20,000 participants invaded downtown Oklahoma City, and many of them heard and saw the story of lean beef as the Beef Council hosted a booth in the middle of all the activities.
With its efforts to educate consumers who are advocates for a healthy lifestyle about the benefits of lean beef, the Expo was an excellent opportunity for lean beef promotion and education. With more than 20,000 people attending the Expo, the OBC distributed lean beef recipes and information about the power of protein in Lean Beef as part of healthy lifestyle.
There were about 25 runners in the various Marathon events that worn a Beef shirt, including a group of ranchers from the Osage County area. The Oklahoma Cattlewomen and the American National Cattle Women's Association had members running as well.
We talked with Heather about the event- and you can click on the Listen Bar below to learn more.
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