Agricultural News
Pork Checkoff Board of Directors Meet Sept. 4-6 in Des Moines
Tue, 03 Sep 2013 16:15:15 CDT
The National Pork Board will begin building its 2014 marketing, research and education plans during a meeting Sept. 4-5 in Des Moines, Iowa. Board President Karen Richter, a farmer from Montgomery, Minn., will preside over the Sept. 4-6, 2013 meeting that will include producers from across the country working with the Board to develop the 2014 Pork Checkoff budget.
"Our annual Plan of Work meeting has become an important tradition in ensuring that we are investing Pork Checkoff dollars in a manner that meets the needs of pork producers and captures opportunity for the pork industry," said Karen Richter, board president. "We do have fewer dollars to work with this year, but I'm excited about the innovative and aggressive programs that our team has put together. With nearly 40 pork producers taking part in this year's Plan of Work meeting, we look forward to a great discussion regarding how the Checkoff can best help producers meet the challenges of the coming year."
The agenda for the board meeting includes a focus on the 2014 budget, a report on the summer domestic marketing campaign, a briefing on recent communication initiatives, and an update on Pork Checkoff Porcine Epidemic Diarrhea Virus research and education. Meetings of the National Pork Board are open to the public. Those wishing to attend are asked to contact Jamie Lowrey at jlowrey@pork.org, or (515) 223-2600.
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