Agricultural News
Oklahoma Cattlemen Get to the Meat of the SQ777 Issue with Steak Sandwiches
Mon, 26 Sep 2016 15:35:48 CDT
Oklahoma Cattlemen's Association's Ribeye Steak Sandwiches have become a staple at the Tulsa State Fair and a much anticipated treat for many fair attendees.
"Last year we sold 19,225 ribeye steak sandwiches in just 11 days," said Jeff Jaronek, OCA Beef Tent Coordinator. "Priced at $8, our signature sandwich is a bargain. Besides that, it is a hearty and healthy meal packed with zinc, iron and protein. We hope to sell 20,000 ribeyes this year.
In addition to feeding hungry fair goers, the OCA Beef Tent is a great marketing opportunity for beef and Oklahoma ranching.
"We reach folks at the fair that we may never reach in any other marketing venues," said Jaronek. "We took advantage of that opportunity and wrapped the sandwiches in wrappers with the Vote Yes for State Question 777 Right to Farm logo on them."
SQ 777 will be on the ballot on Nov. 8, 2016. To learn more about SQ777, visit www.oklahomarighttofarm.com.
The Tulsa State Fair kicks off Thursday, Sept. 29 and runs through Oct. 9.
"If you plan to attend, be sure to swing by the beef tent for a nutritious, filling ribeye steak sandwich!" Jaronek said.
Source - Oklahoma Cattlemen's Association
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