Registered Breeder Jed Connealy Explains How New Angus Link Program Benefits the Beef BusinessTue, 18 Sep 2018 12:43:10 CDT
Angus Link was developed to help commercial producers learn more about their herd and then market that potential to cattle feeders. The program launched last month and registered breeder Jed Connealy has been working to help his customers get enrolled.
“The Angus Link deal has been a real valuable thing for any commercial Angus producer because it not only is a marketing tool for their calves, but it helps promote them to feedlots and give them genetic merit and shows the potential that those calves have for the feeder,” Connealy said. “But it’s also a gauge for them for where their herd is. If there’s a strong suit or a weak point, those can be addressed off of the Angus Link scores.”
Watch a short video clip featuring Jed Connealy of Connealy Angus Ranch at Whitman, Nebraska, talk about how the new Angus Link program benefits all segments in the beef business, by clicking or tapping the PLAYBOX in the window below.
The program reports three different scores: beef, grid and feedlot performance - those computed from the American Angus Association’s database.
“If the producer scores over 125 on the grid deal, it shows that they have a good marbling score in their herd, if those cattle are going to go to the grid, they are really well versed to market there,” he said. “Inversely, on the feedlot score it points a little more towards daily gain conversion intake, so somebody can take their herd, get their scores and say they are a little short on the grid or something, they can target some higher marbling genetics in their bulls and move that score pretty quick.”
Not everybody will get the numbers they’re hoping for, but that’s ok. If the initial numbers are disappointing, the rancher has some advice:
“Use it. It’s a tool. Facts are facts, and numbers are numbers and if we are scared of those numbers, making progress is going to be a hard thing to do. So, if those scores aren’t where you want them to be, the quickest way to improve a herd is through genetics,” he contended. “We can take those genetics and take those scores and change our selection criteria and re-enroll next year and in two years. I would like to see people enroll every year.”
He says it’s an easy enrollment process and well worth the time and the Four-dollar-and-fifty-cents per-head fee.
“For the investment that you make in your herd and in your livelihood,” Connealy remarked, “it is just something you can use to fine tune.”
Visit www.AngusLink.com for more information.
Source - Certified Angus Beef
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