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What's Bad for Brazil May be Good for US - Strategies the US Beef Industry Should be Considering

Wed, 29 Mar 2017 11:02:28 CDT

What's Bad for Brazil May be Good for US - Strategies the US Beef Industry Should be Considering

The Brazilian meat industry continues to struggle as an investigation into the corruption of 33 public sanitary inspectors and 21 meat processing plants was announced earlier this month. Extension Beef Cattle Specialist Dr. Glynn Tonsor says this situation could present an opportunity for the US beef industry to gain some of the international market share as the investigation persists.

He told Radio Oklahoma Ag Network Farm Director Ron Hays that since Brazil is such a major player in the global meat market, the world is really paying attention.

“This is an opportunity I suspect the US will fully recognize and when you have growing production at home, we have a volume opportunity to seize that,” Tonsor strategized, adding that this could also parlay into Australia’s low volume situation as they deal with ongoing drought conditions.

“That is an immense opportunity for the US to continue to go on this robust export front,” he insinuated alluding to the remarkably strong demand that’s kept the US been industry afloat this year. “Frankly, I think we have to if we’re going to keep this demand story going forward.”

Listen to Tonsor and Hays explore the opportunities presented by the Brazil situation to expand global market share, on today’s Beef Buzz.

The Beef Buzz is a regular feature heard on radio stations around the region on the Radio Oklahoma Network and is a regular audio feature found on this website as well. Click on the LISTEN BAR below for today's show and check out our archives for older Beef Buzz shows covering the gamut of the beef cattle industry today.



Listen to Tonsor and Hays explore opportunities presented by Brazil's situation to expand market share
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