ICYMI - Bill Buckner of the Noble Research Institute Discusses the Organization's Recent RebrandingMon, 14 Aug 2017 10:18:25 CDT
In case you missed it, President and CEO of the Noble Research Institute, Bill Buckner, joined Radio Oklahoma Ag Network Farm Director Ron Hays this weekend on his 'In the Field' segment on KWTV News 9, to discuss the Institute’s rebranding efforts and its recent work in conservation.
You can click or tap on the PLAY BUTTON below to watch this weekend's segment with Buckner. You can listen to their entire off-camera conversation by clicking or tapping the LISTEN BAR below at the bottom of the page.
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Known originally as the Samuel Roberts Noble Foundation, the organization reestablished itself this year as what Buckner describes an agricultural research organization, or ARO, chartered under legislation introduced by the Foundation back in 2008 and passed by Congress in 2015.
“There was a piece of legislation which created the ability for philanthropists, like Mr. Noble, to create agricultural organization,” Buckner explained. “There were about 320 medical research organizations across the country that were started by individuals of wealth - but there was never anything that existed for an ag research organization.”
He continued to explain the intent of the organization, which was to eventually migrate its operations into an ARO structure, once the legislation had been passed, in order to expand the reach and capability of its core mission.
“As our opportunities grow and they exist, we can take those programs and put them to better use in other parts of the country as well,” Buckner said enthusiastically. “And so, it’s an exciting time for us but I have to admit, it’s tough to say the Noble Research Institute after so many years of the Noble Foundation.”
Despite the name change, business continues on as usual. Although, Buckner says on a growing scale.
“The whole intent is no to create just change for the sake of change - it’s an evolution and so the things that we really feel like where we can be very good at like standing up the Soil Health Institute on a nationwide basis,” he said. “So, it was just natural that we could take our influence that we have across the country.”
And to this end, the Institute has also gotten back to its roots, so to speak. Buckner remembers that Noble’s original motivation was the reparation of the soil. After a period of focusing on plant science, the NRI has brought its attention back to conservation, even developing partnerships with other conservation entities to form a summit meeting to advance and promote this cutting edge scientific movement.
“It goes back to our mission. That’s what Mr. Noble wanted to do first and foremost,” Buckner said. “Our intent is to really put a stake in the ground and raise a lot of money for the Soil Health Institute and expand awareness as well.”
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