State Officials in Colorado Help Local Farmers, Ranchers Launch New "Better With Beef" InitiativeMon, 09 Sep 2019 11:21:39 CDT
Farmers and ranchers in Colorado face a real challenge currently, with thousands of new comers flooding into the state over the last several years. The population of Denver, as well as other metropolitan areas in the state, have grown by leaps and bounds recently. To help educate those new comers and the more established citizens as well, Colorado’s beef industry has launched a consumer and citizen facing educational initiative that shares the story of why Colorado is ‘better with beef.’ Keynoting the launch event of that initiative was Governor Jared Polis.
“We want to make sure at the end of the day, farming and ranching isn’t just a part of Colorado’s history and where we are today - but an important, dynamic and growing part of Colorado’s future,” he said, acknowledging the detractors that have attempted to downplay the important role the beef industry plays in Colorado. “Colorado’s beef industry is too important to fall victim to a political food fight. We need to focus on growing our beef industry for the future.”
Polis continued to say that in any industry, the people backing it can make a choice to either be scared of what the future brings or conversely, to find a way to make the future work for them. Polis commended the state’s beef industry and its stakeholders remarking on their demonstrated level of commitment to improving and growing the industry to meet the rising consumer demand that is being observed in Colorado, the US and the world. To that end, Colorado’s beef industry reports that it has increased sustainability by five percent over the past six years and contributed significantly to the development of wildlife habitat, open space and recreational opportunities over half of Colorado’s land area.
“We love our animals, we love our environment and we do everything we can to leave our environment a better place next year than it was the last year,” said State Senator Jerry Sonnenberg in support of the initiative’s goals at the launch event. “And, we do that by using specific grazing practices, by taking care of our animals, by doing all of those things that are important to our livestock industry which allows the livestock industry to continue to grow.”
Listen to more of Governor Polis and Senator Sonnenberg’s remarks in support of Colorado’s beef industry on today’s Beef Buzz, with Radio Oklahoma Ag Network Farm Director Ron Hays. Follow the story of “Better With Beef” online at BetterWithBeef.org and on social media with #BetterWithBeef. Watch the webcast archive of the event online at www.Livestream.com/BarnMedia/BetterWithBeef.
The Beef Buzz is a regular feature heard on radio stations around the region on the Radio Oklahoma Network and is a regular audio feature found on this website as well. Click on the LISTEN BAR below for today's show and check out our archives for older Beef Buzz shows covering the gamut of the beef cattle industry today.
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