Oklahoma Farm Report masthead graphic with wheat on the left and cattle on the right.
Howdy Neighbors!
Ron Hays, Director of Farm and Ranch Programming, Radio Oklahoma Ag Network  |  2401 Exchange Ave, Suite F, Oklahoma City, Ok 73108  |  (405) 601-9211

advertisements
   
   
   
   
   

Agricultural News


Midwest Dairy Helping Tell the Story of Undeniably Dairy to Today's Consumers

Mon, 02 Dec 2019 15:54:53

Midwest Dairy Helping Tell the Story of Undeniably Dairy to Today's Consumers Midwest Dairy is a part of the National Milk Checkoff Program that represents the dairy farmers in a ten-state area, including Missouri, Kansas, Arkansas, and eastern Oklahoma. They work very closely with the National program, as well as developing their own programs that producers can use within their region. They have been active with Oklahoma schools with their collaborative program, Fuel up to Play 60 that provides nutrition education and research to child health and wellness.
 

Molly Pelzer, the Midwest Dairy CEO, says they are looking at fulfilling the vision and mission to bring dairy to life and give consumers an excellent dairy experience. What is an excellent dairy experience? Pelzer says, "We want consumers to choose dairy at least three times a day. Whether it's that cold glass of milk with a meal or a snack, or that wonderful pull of cheese on a cheese pizza, or anything they choose to have for dairy, that's what an excellent dairy experience is, and that's what we talk to consumers about."
 

With all of the dairy alternatives out now, sometimes it's hard to find the real milk in the milk section of the grocery store. They have been working on a dairy aisle reinvention program, and Pelzer says their work in retail is essential, "We want to help consumers slow down as they come to the dairy case and see all the wonderful options that they have and to be able to choose dairy with confidence."
 

As a registered dietician, Pelzer also loves talking about how nutritious dairy is, "I love to talk about the nine nutrients in dairy. They are unique, and they provide wonderful health benefits that you can't get anywhere else."
 

Allen Merrill, Midwest Dairy Corporate board chairman, says they have some exciting things coming up in 2020, "It's an opportunity to continue the strategies that we have, but the biggest thing is continuing our undeniably dairy program and expand on that. Its two years old, and we see an opportunity to keep growing it. People recognize the value in it right now, and it brings the whole dairy industry together. The collaboration of working together  and sharing together what we know about our consumers with the processors, and sharing with the dairy farmers what we are doing on their behalf, and the research we are investing in to create new innovation."
 

Pelzer says they will continue to be active with the schools in Oklahoma, "Those students are 100% of our future. We want to make sure they have an excellent dairy experience. So working with school nutrition directors  to make sure that milk, cheese, and yogurt are on the menu in an appealing way so that we have students that are well-nourished."
 

Click on the LISTEN BAR below to hear the complete interview with Molly Pelzer, and Allen Merrill as they talk with KC Sheperd.



You can also learn more about Midwest Dairy and their involvement in the eastern Oklahoma Dairy industry by clicking or tapping here.





   
   


KC Sheperd Talks with Midwest Dairy's Molly Pelzer and Allen Merrill
right-click to download mp3

 

WebReadyTM Powered by WireReady® NSI

 


Top Agricultural News

  • Oklahoma Youth Expo Sale of Champions Sale Order Available Here- Sale Set for 4 PM Friday  Fri, 17 Mar 2023 04:50:54 CDT
  • Rural Voters Dominated Vote to Defeat Recreational Marijuana March 7th  Fri, 10 Mar 2023 07:13:05 CST
  • Ron Hays Talks to Israeli Ag Tour Guide Colin Lotzof About the Miraclel of Ag in Israel  Wed, 22 Feb 2023 22:11:04 CST
  • OALP Members Experience First Hand View of Cutting Edge Drip Irrigation Technology as Israel Travel Ends  Wed, 22 Feb 2023 10:51:49 CST
  • OALP Members Get First Hand View of Cutting Edge Drip Irrigation Technology as Israel Travel Ends  Wed, 22 Feb 2023 10:50:10 CST
  • Oklahoma Ag Leadership Program Sees Fruit, Beef and Dairy Production North of the Sea of Galilee in Israel  Mon, 20 Feb 2023 21:56:02 CST
  • Oklahoma Ag Leadership Program Sees Diverse Farm Operations in Jordan River Valley of Israel  Sun, 19 Feb 2023 21:17:30 CST
  • Israeli Tour Guide Mark Kedem Talks About The Cultural Aspects of What Class XX of OALP is Experiencing   Sat, 18 Feb 2023 22:17:23 CST

  • More Headlines...

       

    Ron salutes our daily email sponsors!

    Oklahoma Beef council Oklahoma Ag Credit Oklahoma Farm Bureau National Livestock Credit Ag Mediation Program P&K Equipment Oklahoma City Farm Show Union Mutual Stillwater Milling Oklahoma Cattlemen's Association KIS FUTURES, INC.
       
       
       
       
       

    Search OklahomaFarmReport.com

    © 2008-2024 Oklahoma Farm Report
    Email Ron   |   Newsletter Signup   |    Current Spots   |    Program Links

    WebReady powered by WireReady® Inc.