Agricultural News
Nikki Snider to Join the Oklahoma Beef Council as the Director of Marketing and Communications
Fri, 23 Apr 2021 11:08:20 CDT
The Oklahoma Beef Council is pleased to announce that Nikki Snider has joined its team as the Director of Marketing and Communications.
Ms. Snider brings more than 17 years of experience working in commodity marketing. Most recently, she served as the Director of Marketing for the Oklahoma Pork Council. Snider's proficiencies include social media content management, multi-media advertising, public relations, project management and industry communications. She received bachelor's degrees in Agribusiness and in Agricultural Communications from Oklahoma State University.
"I am grateful and excited to represent Oklahoma's beef industry in this role," said Snider. "Beef production has been an important part of Oklahoma for generations and I will work hard to connect consumers with the farmers and ranchers who produce nutritious, flavorful beef."
In her new role with the Oklahoma Beef Council, Snider will be responsible for the development and implementation of all marketing strategies including digital and social media. She will oversee media and influencer outreach as well as channel education for retail and foodservice.
"We are so pleased to have someone with the breadth and depth of Ms. Snider's experience and talent on our team," said Heather Buckmaster, Oklahoma Beef Council Executive Director. "She has a heart for the beef industry and the outstanding talent and skills to serve Oklahoma's beef farmers and ranchers through the Beef Checkoff."
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