Oklahoma's Latest Farm
And Ranch News
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NCBA Backs DIRECT Act to Expand Opportunities for Small Meat Processors |
On Wednesdsay, the National Cattlemen’s Beef Association (NCBA) reiterated support for the Direct Interstate Retail Exemption for Certain Transactions (DIRECT) Act, introduced by Sens. Roger Marshall (R-KS) and Peter Welch (D-VT), to expand marketing opportunities for smaller meat processors.
“American consumers are buying beef in new ways, whether it is directly from local farms and ranches or online through e-commerce,” said NCBA President-Elect Mark Eisele, a Wyoming cattle producer. “The DIRECT Act allows smaller processors to sell beef in different and innovative ways, supporting cattle producers while also ensuring the safety of our product. NCBA is proud to support the DIRECT Act and we thank Sens. Marshall and Welch for their efforts to strengthen the cattle and beef industry.”
The DIRECT Act would allow state-inspected meat processors to sell beef across state lines, in limited quantities and through e-commerce, direct to consumers. Many of these marketing methods increased in popularity during the COVID-19 pandemic and consumers have recognized the convenience of buying local beef online. Most importantly, the DIRECT Act protects food safety by ensuring a paper trail exists for tracing and containing potential food safety issues.
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We invite you to listen to us on great radio stations across the region on the Radio Oklahoma Ag Network weekdays-
if you missed this morning's Farm News - or you are in an area where you can't hear it- click below for this morning's Farm news from Ron Hays and KC Sheperd on RON.
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Sponsor Spotlight
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Rural Oklahoma is full of some of the greatest success stories throughout the entire state and is a big reason why Oklahoma is on track to become a top 10 state.
The Road to Rural Prosperity dives into these stories, bringing you stories covering rural life, agriculture, energy, healthcare, tourism, and politics affecting rural America.
The Road to Rural Prosperity is here to tell stories about rural America, for rural America.
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Since the legalization of Medical Marijuana in Oklahoma with State Question 788- criminals have flocked to the state to set up illegal grow houses because of cheap permits, cheap land and lax rules allowing them to get into the business of growing marijuana in Oklahoma- supposedly for the in state Medical Marijuana market.
Ron Hays talks with Oklahoma Bureau of Narcotics spokesman Mark Woodward about how these enterprises have invaded Oklahoma- the magnitude of the current problem and how the state is pushing back on thousands of bad people who have set up shop in the state- with the hope to reduce the number of these operations dramatically in the days to come. It's a huge problem all across rural Oklahoma but Woodward believes progress is being made to reign in these illegal marijuana farms.
Search for Road to Rural Prosperity and subscribe on your favorite Podcast platform.
To hear this podcast, you can click here or tap below:
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God Bless!
Reach Out To Us:
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Tim West
President/General Manager
Rural Oklahoma Networks
405-317-6361
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Mike Henderson
Director of Sales
405-615-4922
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KC Sheperd
Farm Director
Radio Oklahoma Ag Network
405-443-5717
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Ron Hays
Senior Farm/Ranch Broadcaster
Radio Oklahoma Ag Network
405.473.6144
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