Oklahoma's Latest Farm
And Ranch News
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Certified Angus Beef Celebrates 45th Year with Strong Sales |
It has been 45 years since Certified Angus Beef’s (CAB) first customer purchased a strip steak at Renzetti’s IGA grocery store. Since then, consumer demand for high-quality beef has grown, ultimately driving demand for premium Angus genetics.
“The Certified Angus Beef brand was founded on a mission to improve the consumer’s beef eating experience and drive demand for Angus cattle,” says John Stika, president of CAB.
Marking the third-highest sales year on record, the global beef brand sold 1.227 billion pounds across 52 countries during the 2023 fiscal year. While down 7 million pounds, or 0.6%, from total sales in 2022, this year marks the brand’s eighth year over a billion pounds sold. Additionally, March 2023 was the third highest sales month in the brand’s history at 112.3 million pounds.
“It’s because of the community around this brand, their daily hard work, and intentionality in leveraging the value of the Certified Angus Beef ® brand that we’re celebrating yet another year of over 1 billion pounds sold,” Stika says.
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Sponsor Spotlight
Oklahoma Farm Bureau works to improve the lives of all Oklahomans by supporting our state’s agriculture community. As Oklahoma’s largest general farm organization led by Oklahoma farmers and ranchers, OKFB takes grassroots values and advocates for agriculture at the state Capitol and in Washington, D.C., to ensure our way of life continues for generations to come. Farm Bureau hosts leadership events, supports our state’s agricultural youth and connects consumers with agriculture in order to build a brighter future for our state. Become an OKFB member today online at okfarmbureau.org/join. Together, we are rural Oklahoma.
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Rural Oklahoma is full of some of the greatest success stories throughout the entire state and is a big reason why Oklahoma is on track to become a top 10 state.
The Road to Rural Prosperity dives into these stories, bringing you stories covering rural life, agriculture, energy, healthcare, tourism, and politics affecting rural America.
The Road to Rural Prosperity is here to tell stories about rural America, for rural America.
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Cattle Industry Leader Bob Drake sits down and talks with Ron Hays about his lifetime of service in the cattle business. Drake has served as the President of the Oklahoma Cattlemen's Association, the last President of the old National Cattlemen's Association and Vice President of the Oklahoma Farm Bureau.
He loves politics and being a change agent for the cattle producer back up at the fork of the creek. Drake had a front row seat as the Beef Checkoff was approved by cattle producers and he believes it's way past time to find a way to get a second dollar at the national level.
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God Bless!
Reach Out To Us:
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Tim West
President/General Manager
Rural Oklahoma Networks
405-317-6361
***************
Mike Henderson
Director of Sales
405-615-4922
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KC Sheperd
Farm Director
Radio Oklahoma Ag Network
405-443-5717
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Ron Hays
Senior Farm/Ranch Broadcaster
Radio Oklahoma Ag Network
405.473.6144
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