Oklahoma's Latest Farm
And Ranch News
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Monday, November 13, 2023 | | | |
NCBA’s Josh White Says BQA is the Right Signal to Consumers About Beef Production
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In this episode of Beef Buzz, I am talking with the Senior Executive Director of Producer Education and Sustainability at the National Cattlemen’s Beef Association, Josh White, about Beef Quality Assurance- BQA.
We caught up with Josh at the just concluded American Angus Convention- the Certified Angus Beef program is a big fan of BQA and the message it sends to consumers of CAB products.
Beef Quality Assurance is a program that provides systematic information to U.S. beef producers on how good husbandry techniques can be coupled with accepted scientific knowledge to raise cattle under optimum management conditions.
Just this summer, White says new BQA content has been developed to encourage ranchers to complete BQA training and provide a better understanding to the consumer of what that training means.
“Not only do you need to be BQA certified to make sure you are doing the right thing at home and just brush up on your production technique, but that is a way to stand up for the industry because it is going all the way to the consumer now,” White said.
Beef Quality Assurance, White said, is about tying great production practices and good cattle care with high-quality and safe beef.
“It is about doing the right thing every day,” White said.
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We invite you to listen to us on great radio stations across the region on the Radio Oklahoma Ag Network weekdays-
if you missed this morning's Farm News - or you are in an area where you can't hear it- click below for this morning's Farm news from Ron Hays and KC Sheperd on RON.
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Sponsor Spotlight
The vision of the Oklahoma Beef Council is to be a positive difference for Oklahoma's farming and ranching families and the greater beef community, and its mission is to enhance beef demand by strengthening consumer trust and exceeding consumer expectations.
To learn more, visit www.oklabeef.org. Also, don't forget to like its Facebook page at www.facebook.com/oklabeef for stories on Oklahoma's ranching families and great beef recipes.
And Check out this video below that helps you learn more about the Beef Checkoff- it's the latest Drive in Five!!!.
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Rural Oklahoma is full of some of the greatest success stories throughout the entire state and is a big reason why Oklahoma is on track to become a top 10 state.
The Road to Rural Prosperity dives into these stories, bringing you stories covering rural life, agriculture, energy, healthcare, tourism, and politics affecting rural America.
The Road to Rural Prosperity is here to tell stories about rural America, for rural America.
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Cattle Industry Leader Bob Drake sits down and talks with Ron Hays about his lifetime of service in the cattle business. Drake has served as the President of the Oklahoma Cattlemen's Association, the last President of the old National Cattlemen's Association and Vice President of the Oklahoma Farm Bureau.
He loves politics and being a change agent for the cattle producer back up at the fork of the creek. Drake had a front row seat as the Beef Checkoff was approved by cattle producers and he believes it's way past time to find a way to get a second dollar at the national level.
Search for Road to Rural Prosperity and subscribe on your favorite Podcast platform.
To hear this podcast, you can click here or tap below:
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Our thanks to Midwest Farms Shows, P & K Equipment, Oklahoma Farm Bureau, Oklahoma Ag Mediation Program, Great Plains Kubota, Stillwater Milling Company, National Livestock Credit Corporation, Oklahoma Beef Council, Oklahoma AgCredit, Union Mutual Insurance, Oklahoma Pork Council, the Oklahoma Cattlemens Association, and KIS Futures for their support of our daily Farm News Update.
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We invite you to check out our website at the link below too that includes an archive of these daily emails, audio reports and top farm news story links from around the globe.
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God Bless!
Reach Out To Us:
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Tim West
President/General Manager
Rural Oklahoma Networks
405-317-6361
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Mike Henderson
Director of Sales
405-615-4922
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KC Sheperd
Farm Director
Radio Oklahoma Ag Network
405-443-5717
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Ron Hays
Senior Farm/Ranch Broadcaster
Radio Oklahoma Ag Network
405.473.6144
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