Oklahoma's Latest Farm
And Ranch News
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New Listenership Research Validates Power of Farm Radio |
Farm radio is local, it’s mobile and it’s trusted. Even with the abundance of multiple media and information sources that U.S. farmers have at their fingertips today, new market research shows the trust in the farm broadcaster still leads listeners to rank ag radio as their #1 choice for daily ag news and information.
The new national farm radio listenership study of 1,001 farmers and ranchers conducted by Kynetec Research also validates the importance of ag radio as a primary source for learning about ag products and services – and driving action.
In the survey, 42% of farmer respondents selected farm radio as their first choice for reliable ag news and information, far out-pacing other media sources. In addition, the majority said that hearing a farm broadcaster mention a product or company has a positive impact on their perception of that product or company.
“Growers value radio as a trusted source of quick, accurate updates on ag markets, prices and local weather,” says Debbie Boyle, Kynetec vice president, North America Agriculture. “They trust farm broadcasters so strongly that after hearing a broadcaster mention a product, they are likely to engage in follow-up actions and purchases.”
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We invite you to listen to us on great radio stations across the region on the Radio Oklahoma Ag Network weekdays-
if you missed this morning's Farm News - or you are in an area where you can't hear it- click below for this morning's Farm news from Ron Hays and KC Sheperd on RON.
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Sponsor Spotlight
The Oklahoma Pork Council, a farmer-led organization, represents the interests of all Oklahoma pig farmers. From large-scale commercial operators to first-time 4-H and FFA exhibitors, our mission is to positively impact every Oklahoman who raises pigs.
At Oklahoma Pork, we focus our efforts within four strategic intentions to serve our farmers: foreign animal disease preparedness, workforce at all levels, image enhancement, and freedom to operate. Learn more by visiting okpork.org.
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| Podcasts From Oklahoma Farm Report and More | |
Two of our regular reports are also podcasts that you can subscribe to- Our daily Farm and Ranch News with KC Sheperd- available here on the Apple Podcast Platform
The second is our daily Beef Buzz with Ron Hays- available here on the Apple Podcast Platform
Periodically- we offer interviews on our Ag Perspectives Podcast series- this podcast is available here.
Ron has also has a series of podcasts from interviews with newsmakers at the Cattlemen's Congress- Click here or you can find them on your favorite Podcast platform- look for them by searching for Cattlemen's Congress Conversations.
We are making plans to jump back into regular installments of what has been called the Road to Rural Prosperity- a new name and fresh content is in the works- for now- click on the blue button below for one of our favorites that is a timeless classic.
The link below is one of our most recent podcasts- Ron spotlighting the Life and Times of Dr. Kim Anderson, who has just retired from OSU.
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Our thanks to Midwest Farms Shows, P & K Equipment, Oklahoma Farm Bureau, Great Plains Kubota, Stillwater Milling Company, National Livestock Credit Corporation, Oklahoma Beef Council, Stewart Martin Kubota, Oklahoma Pork Council, Oklahoma Wheat Commission, Oklahoma AgCredit, the Oklahoma Cattlemens Association, and KIS Futures for their support of our daily Farm News Update.
For your convenience, we have our sponsors' websites linked here- just click on their name to jump to their website- check their sites out and let these folks know you appreciate the support of this daily email, as their sponsorship helps us keep this arriving in your inbox on a regular basis- at NO Charge!
We also appreciate our Market Links Sponsor - OKC West Livestock!
We invite you to check out our website at the link below too that includes an archive of these daily emails, audio reports and top farm news story links from around the globe.
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God Bless!
Reach Out To Us:
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Tim West
President/General Manager
Rural Oklahoma Networks
405-317-6361
***************
Mike Henderson
Executive Director of
Hilliary Media Group
405-615-4922
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KC Sheperd
Farm Director
Radio Oklahoma Ag Network
405-443-5717
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Ron Hays
Senior Farm/Ranch Broadcaster
Radio Oklahoma Ag Network
405.473.6144
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