Agricultural News
Tammi Didlot of the American National Cattlewomen gives an update on promoting beef production
Tue, 31 May 2011 19:14:56 CDT
President-elect of the American National Cattlewomen, Tammi Didlot, visited with us about the steps the ANCW are taking to help promote beef production across the country. As a president-elect, Didlot has had the opportunity to visit different regions of the country and has learned what struggles others in the industry are having to deal with. Didlot also said she has realized how different Oklahoma is because of the good relationship producers have with legislators, as well as, how well all of the different agricultural groups and organizations work together towards a common goal.
The ANCW has three main programs that make up the goal that they are trying to accomplish, which are the Beef Ambassador program, Beef Cookoff program and the Beef Speakers Bureau program. The first of these is the Beef Ambassador competition on June 2, 2011. This competition is an opportunity for youth and young adults to practice and learn how to spread a positive beef message. There are two categories, a media interview and a consumer presentation, for participants to compete in.
The Beef Cookoff is in Washington, D.C. and serves as an opportunity for producers to be at the event and talk to consumers and tell their story. The cookoff is a type of recipe contest and sparks creativity for cooking with beef. The Beef Cookoff is scheduled for November 5, 2011, in conjunction with the Metropolitan Cooking Show.
The ANCW serves as a marketing arm for producers and really want to communicate the real story and understanding of producers to consumers, said Didlot.
Click here for more information on the ANCW.
Click on the listen bar below to hear Ron Hays and Tammi Didlot talk more about the steps being taken by the ANCW to communicate the beef story to others. Also, be sure to tune in and watch Tammi with even more on beef and the ANCW on News 9 with Ron Hays during his In the Field segment on Saturday morning, May 28, 2011- around 6:40 AM.
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