Oklahoma Farm Report masthead graphic with wheat on the left and cattle on the right.
Howdy Neighbors!
Ron Hays, Director of Farm and Ranch Programming, Radio Oklahoma Ag Network  |  2401 Exchange Ave, Suite F, Oklahoma City, Ok 73108  |  (405) 601-9211

advertisements
   
   
   
   
   
    
   
   
   
   
   

Agricultural News


Beef Quality Assurance Improves Consumer Experience

Fri, 07 Mar 2014 16:42:33 CST

Beef Quality Assurance Improves Consumer Experience
Robert Wells, a livestock consultant with the Samuel Roberts Noble Foundation, writes in the latest Ag News and Views newsletter:


Ensuring a quality beef-eating experience starts at the ranch when the calf is born and continues until the steak is presented to the consumer as a cooked product. Every segment of the beef industry has a role in ensuring a final quality dining experience. A national program called Beef Quality Assurance (BQA) was developed over 25 years ago to help producers increase the quality of beef they produce by educating ranchers and their employees on the importance of proper management and adhering to industry-accepted guidelines. This program also raises consumer confidence by asssuring the public that USA beef is the safest and most nutritious beef available.


BQA starts at the ranch. Ranchers care for their cattle daily and strive to provide a healthy and safe environment for their livestock. Producers need to make sure that their employees and guests on the ranch also care about the cattle. One way to do this is for ranch workers to be BQA-certified and learn the importance of proper injection techniques, product handling and storage, and livestock handling and transportation, as well as the importance of documentation.


Many ranchers ask if being BQA-certified will make them any more money when they sell their calves. The short answer is that by being certified you are ensuring that the cattle have received the proper care and treatment that the industry and consumers expect. This certification may promote the buyer to bid more for your calves since he knows that you understand the importance of BQA and all that it entails. He may also assume that, since you have taken the time to become BQA-certified, you have gone above and beyond for the rest of your calves' management. Additionally, the more producers who become certified, the better the industry is able to tell our story and represent the American rancher to the consumer. The old saying "a rising tide floats all ships" is very true in our industry. It only takes one bad actor to cause a problem for the entire industry to suffer.


Furthermore, ranchers need to educate all guests on the importance of being sure the cattle stay safe while they are on the ranch. It is rare that foreign objects are found in cattle at the packing plant, but it is important to reduce even the potential of this happening.


Beef Quality Assurance has been an industry standard since 1986 as a way to reduce foreign residues in the beef supply. This is an industry initiative that more producers should embrace. Boehringer Ingelheim Vetmedica, Inc. is making it easy by offering to pay for your certification until April 15, 2014. To do so, visit www.bivi-bqa.com, then type in the access code BIVIBQA.



   

 

WebReadyTM Powered by WireReady® NSI

 


Top Agricultural News

  • Farm Bureau's Steve Thompson Offers Color Commentary of the Only Day in April Lawmakers Will Meet- and What's Ahead for Balance of the 2020 Session  Mon, 06 Apr 2020 21:31:55 CDT
  • USDA's First National Crop Progres Report This Spring Shows Wet, Cool Conditions Delaying Corn Planting, Oklahoma Wheat Crop Continues to Look Great  Mon, 06 Apr 2020 17:08:47 CDT
  • Oklahoma Grain Elevator Cash Bids as of 2:00 p.m. Monday April 6, 2020  Mon, 06 Apr 2020 16:26:49 CDT
  • Monday, April 6, 2020 Market Wrap-Up with Justin Lewis  Mon, 06 Apr 2020 15:39:07 CDT
  • New Southern Plains Podcast Focuses on Soil Health Classroom Curriculum   Mon, 06 Apr 2020 13:10:43 CDT
  • This Weeks Ag in the Classroom--Tasty Recipes, Growing your Own Garden, and New Food Challenges  Mon, 06 Apr 2020 12:32:47 CDT
  • Impact of Recruitment and Retention of Food Animal Veterinarians on the U.S. Food Supply  Mon, 06 Apr 2020 12:16:47 CDT
  • Robert Wells, Livestock Consultant says Donít Let Your Cows Eat the Profit  Mon, 06 Apr 2020 12:00:51 CDT

  • More Headlines...

       

    Ron salutes our daily email sponsors!

    Oklahoma City Farm Show KIS FUTURES, INC. Oklahoma Ag Credit Oklahoma Farm Bureau National Livestock Credit Ag Mediation Program P&K Equipment AFR Insurance Stillwater Milling Oklahoma Cattlemen's Association

    Our Road to Rural Prosperity sponsors!

    Banc First OPSRC ORWA TPAOO TPAOO

    Search OklahomaFarmReport.com


       
       
    © 2008-2020 Oklahoma Farm Report
    Email Ron   |   Newsletter Signup   |    Current Spots   |    Program Links

    WebReady powered by WireReady® Inc.