Agricultural News
Loos Tales- In Reverse- Ron Hays and Trent Loos Discuss the Walter Robb Speech at Alltech
Wed, 20 May 2015 05:34:58 CDT
With his distinctive hat and bar handle moustache, Trent Loos travels the US and Canada as an agricultural advocate- and he has been doing his syndicated radio show, Loos Tales, this week from Lexington, Kentucky and the 2015 Rebelation Conference being put on the Animal Nutrition company, Alltech. Loos and Farm Director Ron Hays were both at the Tuesday afternoon general session of the conference when the Co-CEO of Whole Foods, Walter Robb, addressed the group. Robb and his PR agency refused to allow the media to record his address and use it "on air" and also refused to do any interviews with the agricultural trade media. He did offer to do interviews with the general media, but the Oklahoma Farm Report was told no interviews were requested by the local media the day he came in and out for the conference.
Robb and his company have been very aggressive in their marketing of their organic and natural foods sold at premium prices to consumers- often portraying these products as superior to similar products sold in other food markets here in the United States.
Since Walter Robb refused to talk about their marketing practices and more with the Oklahoma Farm Report and other trade media- we decided that we would do a Loos Report in reverse and record a conversation with Trent Loos on Walter Robb and what he said- and did not say- in his comments on Tuesday in Lexington.
To learn more about Trent Loos and his daily radio presence- click here.
Click on the LISTEN BAR below to hear the conversation that Hays and Loos had shortly after the speech from Walter Robb of Whole Foods.
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