Oklahoma Farm Report masthead graphic with wheat on the left and cattle on the right.
Howdy Neighbors!
Ron Hays, Director of Farm and Ranch Programming, Radio Oklahoma Ag Network  |  2401 Exchange Ave, Suite F, Oklahoma City, Ok 73108  |  (405) 601-9211

advertisements
   
   
   
   
   
   
   

Agricultural News


Opportunity Abounds for US Beef - USMEF's Greg Hanes on Tapping New and Growing Markets

Tue, 23 Apr 2019 10:17:17 CDT

Opportunity Abounds for US Beef - USMEF's Greg Hanes on Tapping New and Growing Markets


Greg Hanes is currently vice president for international marketing programs with the US Meat Export Federation. However, come June, Hanes will transition into a new role with the Cattlemen’s Beef Board just recently announced as Chief Executive Officer. During the Texas & Southwest Cattle Raisers Association meeting, he sat down with Radio Oklahoma Ag Network Farm Director Ron Hays to talk about some of the global opportunities he sees ahead for the US beef industry.


“I think there is still huge potential in Asia. We’ve seen great growth there in Japan, Korea, Taiwan - we’re seeing a little bit more in Southeast Asia. China is always out there. So, I think those hold a lot of potential going forward, especially if we get some of these trade deals,” Hanes said. “But, then we’ve got these other markets too… South America, Central America… We’re now also looking at areas like South Africa. There’s always new markets that are popping up, so we’re looking at those and trying to maintain and grow these large ones.”


Essentially, Hanes says the whole world is a potentially new target market for US beef, including Europe which he believes is moving slowly towards making some decisions that will foster more opportunity there as well. And to its credit, the US beef industry hasn’t sat idly by. Just the opposite in fact. Hanes explained that several state beef councils contribute additional funding to the USMEF’s foreign marketing efforts to support the work they do worldwide. Without those extra contributions from states like Oklahoma, Hanes says their work wouldn’t be as potent as it is today.


“We’re able to leverage that with our government funding that we get through the USDA. A lot of corn states are contributing additional dollars, so we can leverage it with those too,” he explained. “So, your one-dollar contribution now has a $9 or $10 impact in the markets. It’s hugely impactful for what we’re doing.”


Listen to Hanes’ full conversation with Hays about some of the global opportunities for US beef, on today’s Beef Buzz.


The Beef Buzz is a regular feature heard on radio stations around the region on the Radio Oklahoma Network and is a regular audio feature found on this website as well. Click on the LISTEN BAR below for today's show and check out our archives for older Beef Buzz shows covering the gamut of the beef cattle industry today.




   



   

Listen to Hanes' full conversation with Hays about some of the global opportunities for US beef below.
right-click to download mp3

 

WebReadyTM Powered by WireReady® NSI

 


Top Agricultural News

  • Feeder Steers Trade 1.00-4.00 Lower, With Instances of 6.00-8.00 Lower Wednesday at OKC West  Wed, 17 Jul 2019 22:48:12 CDT
  • Inhofe Expresses Concerns Over Decision-Making Process for Listing Lesser Prairie Chicken Under ESA  Wed, 17 Jul 2019 15:37:17 CDT
  • Oklahoma Grain Elevator Cash Bids as of 2:00 p.m. Wednesday, July 17, 2019  Wed, 17 Jul 2019 14:56:18 CDT
  • Wednesday Market Wrap-Up with Justin Lewis  Wed, 17 Jul 2019 14:02:11 CDT
  • Wednesday Afternoon Market Wrap-Up with Carson Horn  Wed, 17 Jul 2019 13:54:32 CDT
  • Texas and Southwestern Cattle Raisers Association to Host Ranch Gathering July 24th in Altus, OK  Wed, 17 Jul 2019 12:27:34 CDT
  • Amber-Pocasset's Jackson Caves Named Winner of the 2019 OKFB High School Discussion Meet   Wed, 17 Jul 2019 12:15:02 CDT
  • Oklahoma Cattlemen's Foundation Ready to Distribute Funds Donated in Support of Flood Relief Efforts  Wed, 17 Jul 2019 11:28:06 CDT

  • More Headlines...

       

    Ron salutes our daily email sponsors!

    Oklahoma Ag Credit Oklahoma Farm Bureau National Livestock Credit P&K Equipment Tulsa Farm Show AFR Insurance Stillwater Milling KIS FUTURES, INC. Oklahoma Cattlemen's Association

    Search OklahomaFarmReport.com


       
       
    © 2008-2019 Oklahoma Farm Report
    Email Ron   |   Newsletter Signup   |    Current Spots   |    Program Links

    WebReady powered by WireReady® Inc.