Oklahoma's Latest Farm
And Ranch News

Your Update from Ron Hays of RON
Monday, February 22, 2021
Farm to Fork and the Agricultural Innovation Agenda
In the latest USwheat.org Newsletter Ben Conner, Partner, DTB Associates, LLP writes about the Ag Innovation Agenda.

The year 2020 will be known for many things, but one overlooked development that could have far-reaching consequences for global food security and sustainability was the juxtaposition of the European Commission’s Farm to Fork (F2F) strategy and the USDA’s Agriculture Innovation Agenda (AIA) at the beginning of that year.

Both plans aim to reduce agriculture’s environmental footprint, but the approaches diverge dramatically. Some key goals of the F2F strategy are:

Reduce the use of pesticides by 50%;
Reduce fertilizer use by 20%;
Reduce sales of antimicrobials in agriculture by 50%;
Expand organic farming to 25% of total farmland;
Mandatory labeling covering nutrition, climate, environmental, and social aspects of food;
Global transition towards sustainable food systems.
These are not necessarily bad goals; one would be hard-pressed to find a U.S. farmer who enjoys having to buy and apply inputs. But without game-changing innovations, the ripple effects could be catastrophic.


We invite you to listen to us on great radio stations across the region on the Radio Oklahoma Ag Network weekdays-

if you missed this morning's Farm News - or you are in an area where you can't hear it- click below for this morning's Farm news from Ron Hays and KC Sheperd on RON.
Sponsor Spotlight

 
Dating back to 1891, Stillwater Milling Company has been supplying ranchers with the highest quality feeds made from the highest quality ingredients. Their full line of A & M Feeds can be delivered direct to your farm, found at their Agri-Center stores in Stillwater, Davis, Claremore and Perry or at more than 125 dealers in Oklahoma, Arkansas, Kansas and Texas. 

We appreciate Stillwater Milling Company’s long time support of the Radio Oklahoma Ag Network and we encourage you to click here to learn more about their products and services.
 

Rural Oklahoma is full of some of the greatest success stories throughout the entire state and is the main reason Oklahoma is on track to become a top 10 state. 

The Road to Rural Prosperity will dive into these stories each week, bringing you insight into the great things happening in and to rural Oklahoma. We will bring you stories covering rural life, agriculture, energy, healthcare, tourism, and politics affecting rural America. 

The Road to Rural Prosperity is here to tell stories about rural America, for rural America.

The Noble Research Institute, based in Ardmore, Oklahoma, has announced their intention to focus on Regenerative Agriculture- and Steve Rhines, CEO and President, tells host Ron Hays that the intention of NRI is to work on a primary goal to regenerate millions of acres of degraded grazing lands across the United States.
“Land stewardship is a core value held by many farmers and ranchers. Regenerative agriculture is the next step in the land stewardship journey wherein farmers and ranchers reduce their reliance on conventional practices and concentrate on restoring or regenerating the soil. The soil is the cornerstone of a healthy ecosystem and a productive farm or ranch.”

Hays and Rhines explore the journey that Noble has taken to get to this point of it's existence- and discuss what their work with farmers, ranchers and landowners will look like in the years ahead.

Today's Road to Rural Prosperity is powered by BancFirst, Loyal to Oklahoma and Loyal to You.

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God Bless!
Reach Out To Us:
Tim West
President/General Manager
Radio Oklahoma Ag Network

2401 Exchange Avenue,
Suite F
Oklahoma City, OK 73108

405.317.6361
Ron Hays
Director of Farm Programming
Radio Oklahoma Ag Network

405.473.6144